Prasoon Joshi

Lyricist

Prasoon Joshi is an accomplished Indian poet, writer, lyricist, screenwriter, communication specialist, and marketer. Born on September 16, 1971, he is known for his versatile contributions in various fields.

Currently, Prasoon Joshi serves as the CEO of McCann Worldgroup India and Chairman APAC (Asia Pacific), a subsidiary of the global marketing firm McCann Erickson. He is recognized for his expertise in the field of advertising and marketing, and his leadership role in the company.

Prasoon Joshi was appointed as the Chairperson of the Central Board of Film Certification on August 11, 2017. In this role, he has played a significant part in guiding and overseeing the certification process for films in India.

As a lyricist, Prasoon Joshi has been recognized and honored with several prestigious awards. He has won the Filmfare Best Lyricist Award three times, in 2007 and 2008 for his work in Hindi movies, and again in 2014 for the film "Bhaag Milkha Bhaag." He has also received the National Film Award for Best Lyrics twice, for his contributions to the films "Taare Zameen Par" (2007) and "Chittagong" (2013).

In recognition of his remarkable contributions to the fields of arts, literature, and advertising, Prasoon Joshi was awarded the Padma Shri by the Government of India in 2015. This prestigious honor reflects his significant impact and influence in his respective fields.

Beyond his professional achievements, Prasoon Joshi is actively involved in various cultural and educational institutions. He is one of the trustees of the Indira Gandhi National Centre for the Arts (IGNCA) and a member of the Nehru Memorial Museum & Library Society Panel. He is also among the select 120 members of the National Committee for the Commemoration of the 150th Birth Anniversary of Mahatma Gandhi.

Prasoon Joshi's upbringing in Uttarakhand, combined with his exposure to various regions of northern India, has given him a deep understanding and connection with the pulse of the country. He comes from a family with a strong artistic background, with both his parents being qualified classical vocalists. This upbringing instilled in him a sense of music, culture, and academic discipline.

Prasoon Joshi began writing at a young age and published his first book, "Main Aur Woh," at the age of 17. He went on to publish two more books, "Dard So Raha Hai" and "Samadhan," establishing himself as an author. He has also released a collection of his songs titled "Sunshine Lanes" and published a book of essays on emerging India called "Thinking Aloud" in 2016.

After completing his education in physics, Prasoon Joshi pursued an MBA from the Institute of Management Technology in Ghaziabad. It was during his MBA studies that he decided to combine his passion for culture and art with his commercial acumen, leading him to embark on a successful career in advertising.

Prasoon Joshi's multifaceted talents and contributions have made him a respected figure in the realms of literature, film, advertising, and marketing in India. His ability to connect with people through his work and his dedication to promoting Indian culture and artistic expressions have earned him widespread acclaim and recognition

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